Florence Real Estate Market Update | Hybrid Real Estate

by Hybrid Real Estate

Florence Real Estate Market Update — September 2025 (with Oct 3–9 Weekly Pulse)

Executive summary. RMLS flags Florence as separately reported from Greater Lane County. County-level context in September: 424 new listings, 378 pendings, 362 closings, 55 DOM, 2.8 months of inventory; prices: $487,500 average, $447,100 median. Week of Oct 3–9: 69 new, 517 pendings, 35 closings, 73 DOM, $484,500 avg, $484,000 median. (Monthly source and Florence note: RMLS Market Action, September 2025. ) (Weekly source: RMLS Weekly Highlights.)

By the Numbers

Florence-specific September counts by sub-area were [data not provided] in readable form. Use county context above and a Florence-focused CMA for exact pricing. (Source: RMLS Market Action & Area Report notes. )

Affordability context: RMLS notes a 2025 median family income of $91,700 and a median home price of $447,100, with affordability assumptions for a 20% down/30-yr fixed. (Source: RMLS Market Action affordability note, September 2025. )

Price-band lens (countywide): $400k–$500k led closings (31.0%); coastal higher-end pockets (e.g., beach-adjacent) often sit in $500k–$700k+ tiers. (Source: RMLS price distribution, Sept 2025. )

What This Means for Buyers & Sellers in Florence

Buyers

Coastal micro-markets vary. Proximity to the beach, flood zones, and HOA factors create pricing clusters; combine county medians with Florence comps.
Use time wisely. County DOM 55 and weekly pulse 73 imply potential for seller credits on aging listings; coastal homes with unique features may still move quickly.

Sellers

Stage for lifestyle. Highlight RV bays, shop space, and beach access—features Florence buyers prioritize.
Price to reality, not hope. Anchor to verified Florence comps and the $400k–$500k activity band where applicable.

Neighborhood & Price Band Insights

Commentary: Old Town, Heceta/Florence Beach, and Dunes City appeal to distinct buyer profiles; sub-area September counts were [data not provided].

Three Actionable Moves with Hybrid Real Estate (5HYB01)

Smart Pricing + Pro Photos — Coastal weather windows and exterior photography plan.
Hybrid Agent Match — Pair with agents who routinely sell Coast Village, Green Trees, and beach-adjacent properties.
Buy Smart — Wind/hazard and insurance diligence early; evaluate rate buydown vs. price reductions.

FAQ — Florence

Is Florence tracked separately? Yes—RMLS reports Florence separately from Greater Lane County.
Are prices similar to county medians? Some segments track near $447k median; beach-adjacent homes trend higher.
How fast do coastal homes sell? Varies by location/condition; county DOM 55 guides baseline.
What’s hot now? Functional, low-maintenance beach homes and shop/RV properties see steady interest.

Next Steps

Connect with Hybrid Real Estate agents in Florence, request a Free home value estimate, or Sell with Hybrid Real Estate for a tailored plan.

Written by Hybrid Real Estate, Lane County specialists (office code 5HYB01).